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Glossaires
Explorez les termes clés du ecommerce B2B, leurs définitions et leur importance pour votre activité.
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Glossaire

Perspectives et stratégies pour simplifier votre ecommerce B2B, accroître la productivité et améliorer la vitalité commerciale de votre entreprise.

A

Average Order Value (AOV)

Average Order Value (AOV) is a critical metric in eCommerce, reflecting the average amount spent per transaction and providing actionable insights into customer behavior and sales strategies.

A

Average Time on Site

Average Time on Site (ATOS) measures how long visitors stay on a website, providing insights into user engagement and content effectiveness. By enhancing website design, offering high-quality content, leveraging interactive features, and optimizing navigation and checkout processes, businesses can improve ATOS, leading to increased customer satisfaction, higher conversion rates, and better SEO performance.

A

Average transaction value

Average Transaction Value (ATV) measures the average amount spent per transaction and serves as a key indicator of customer purchasing behavior and sales performance. By implementing strategies such as tiered pricing, product bundling, and add-on promotions, businesses can effectively increase their ATV, boosting profitability and informing strategic decisions.

B

B2B2C

B2B2C (Business to Business to Consumer) is a hybrid eCommerce model where a business sells to another business, which then delivers products or services to the final consumer. This approach enhances market reach and resource sharing while enabling businesses to focus on core competencies.

B

Best of breed

L'approche la plus performante du commerce électronique B2B consiste à sélectionner les outils les plus performants pour des fonctions spécifiques, à optimiser les processus et à améliorer l'expérience client. Bien que cette stratégie offre flexibilité et spécialisation, elle comporte des défis tels que la complexité de l'intégration, des coûts plus élevés et des problèmes de gestion des données.

C

CPQ

CPQ (Configure, Price, Quote) streamlines the sales process in B2B eCommerce by enabling businesses to quickly configure products, calculate accurate pricing, and generate formal quotes for complex, customizable offerings. It reduces errors, accelerates decision-making, and personalizes customer experiences.

C

Cart abandonment rate

Cart abandonment rate measures the percentage of online shoppers who leave without completing a purchase, signaling potential issues in the buying process. Common causes include unexpected costs, complicated checkout processes, limited payment options, and lack of trust.

C

Churn rate

Churn rate measures the percentage of customers who stop doing business with a company within a specific timeframe, providing key insights into customer satisfaction and business sustainability.

C

Cloud commerce

Cloud commerce refers to conducting transactions via cloud-based platforms, enabling businesses to streamline operations, enhance scalability, and improve customer experiences. Key benefits include cost efficiency, global accessibility, and robust security, while challenges like integration complexities and data compliance must be managed.

C

Conversion rate optimization

Conversion Rate Optimization (CRO) focuses on increasing the percentage of website visitors who complete desired actions, such as purchases or sign-ups, by improving user experiences and addressing behavioral insights.

C

Customer lifetime value

Customer Lifetime Value (CLV) is a key metric in B2B eCommerce, representing the total revenue a business can expect from a single customer over the course of their relationship. It guides budget allocation, customer segmentation, and revenue forecasting.

E

Electronic data interchange

Electronic Data Interchange (EDI) facilitates the seamless exchange of business documents like purchase orders, invoices, and shipping notices in standardized formats between organizations, eliminating manual data entry and paper-based processes.

E

Enterprise resource planning

Enterprise Resource Planning (ERP) is software designed to integrate and manage a company’s core functions—such as finance, supply chain, human resources, and customer relationship management—through a centralized system.

I

Invoice management system

An Invoice Management System (IMS) automates the creation, tracking, and management of invoices, streamlining processes, improving accuracy, and enhancing cash flow.

M

Microservices

Microservices are a software architectural style where applications are built as small, independent services that communicate via APIs. This design offers agility, scalability, and resilience, making it ideal for B2B eCommerce. By enabling independent updates and scaling, businesses can respond quickly to market changes, improve resource efficiency, and customize their platforms.

M

Modular architecture

Modular architecture is a design approach that structures systems into independent, interchangeable modules. In B2B eCommerce, this means businesses can build platforms using distinct components like payment processing, inventory management, and CRM. These modules work together seamlessly but can function independently, providing flexibility and adaptability.

M

Monolithic architecture

Monolithic architecture is a unified software design where all components, such as user interface, business logic, and data storage, are tightly integrated into a single system.

N

No code

DJUST - SaaS vs. PaaS vs. IaaS: Choosing the Right B2B eCommerce Platform for Your Business djust.io Picking between SaaS, PaaS, and IaaS for your B2B eCommerce software can be daunting — but... No code is a software development approach that enables users to create applications and automate processes without writing code. Through visual tools and pre-built components, users can design workflows and applications intuitively, making technology accessible to non-technical individuals and empowering organizations to innovate rapidly.

O

Order management system

An Order Management System (OMS) is a software solution that streamlines the entire order lifecycle, from order placement to fulfillment. In B2B eCommerce, an OMS ensures accurate processing, inventory tracking, logistics coordination, and returns handling, significantly improving efficiency and customer satisfaction. By automating these processes, businesses can minimize errors and reduce order processing times.

P

Payment service provider

A Payment Service Provider (PSP) enables businesses to accept and process payments through various methods, such as credit cards, bank transfers, e-wallets, and cryptocurrencies. Acting as an intermediary between customers and merchants, PSPs ensure secure and efficient transaction processing while supporting diverse payment options.

P

Product information management

Product Information Management (PIM) is a system and process used to centralize, organize, and manage all product-related data, ensuring consistency and accessibility across various platforms. It consolidates specifications, descriptions, pricing, images, and stock levels into a single repository, streamlining operations and improving customer experiences.

S

Software as a service (SaaS)

Le software as a service (SaaS) est un modèle de fourniture de logiciels basé sur le cloud dans lequel les applications sont hébergées en ligne et accessibles aux utilisateurs via un navigateur Web. Au lieu d'acheter et d'installer des logiciels sur des appareils individuels, les utilisateurs s'abonnent au service et ont accès aux fonctionnalités, aux mises à jour et au support client dans le cadre de leur abonnement.

S

Système de gestion des factures

Un système de gestion des factures (IMS) automatise la création, le suivi et la gestion des factures, rationalise les processus, améliore la précision et améliore les flux de trésorerie.

T

Taux d'ajout au panier

Le taux d'ajout au panier est un indicateur de performance clé crucial dans le commerce électronique, car il mesure le pourcentage de visiteurs du site qui ajoutent des produits à leur panier, offrant des informations sur l'engagement des clients et l'efficacité de l'expérience utilisateur d'un magasin.

T

Time to market

Time to Market (TTM) is the period from a product's conceptualization to its availability for sale. In B2B eCommerce, optimizing TTM is essential for gaining a competitive edge, driving revenue, and meeting customer demands promptly.

T

Total cost of ownership

Total Cost of Ownership (TCO) is a comprehensive financial estimate that evaluates the complete lifecycle costs of acquiring and operating an asset. Beyond the initial purchase price, TCO considers all ongoing expenses, such as maintenance, training, and operational costs, to provide a holistic view of the financial impact over time.

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