From Decentralized to Centralized with DJUST B2B Commerce for Socoda

Group Socoda is a vast network of more than 200 independent distributors in construction and industries. The transition from decentralized operations to a centralized, digital platform was crucial for modernizing their business processes and improving efficiency.

Challenges: Digitization, Centralization, and Efficiency

The COVID-19 health crisis highlighted the urgent need for the Socoda Group to go digital. The network of distributors operated on traditional business models, but there was a clear need for:

• A direct digital interface with their customers to provide access to product catalogs, prices, and stock.
• The ability to create shopping baskets and personalized quotations.
• An efficient system to manage logistics and stock pooling across the network.

"We needed a B2B expert who could offer a flexible solution that can grow and build with us. Someone who thinks out of the box. With a more traditional solution vendor, it was not possible."

^{‍Henri Danzin, Marketing & Commercial Director, Group Socoda.}

Solution: A Flexible and Centralized B2B Platform

To address these challenges, Socoda implemented the DJUST B2B eCommerce solution, which allowed all independent distributors to launch an e-shop tailored for B2B needs. Key features of the solution included:

• Customizable E-Shops: Distributors can design and compose their online shops to suit their specific products and customers.
• Virtual Stock Pooling: A new stock pooling tool that enables each distributor to view the stocks of other distributors in the network for efficient supply management.
• Broad Supply Capacity: The virtual central stock system enhances supply capacity, enabling distributors to quickly achieve the best results for customers without losing the value of the network.

Key Benefits for Socoda:

• Flexible and Modern Tools: Allow the Socoda network to digitalize rapidly and respond to specific customer needs while maintaining close contact.
• Turnkey Platform: Provides a ready-to-use platform for members who wish to launch their B2B e-shop, gaining greater visibility of data and productivity.
• Comprehensive ERP Integrations: Ensures seamless connection with existing systems for enhanced operational efficiency.
• Infinite Flexibility: The platform adapts to evolving market needs and specific distributor requirements.

"DJUST understands our mindset, our challenges, and it allows us to have a real partnership today."

^{‍Henri Danzin, Marketing & Commercial Director, Group Socoda.}

Results: Enhanced Efficiency and Customer Satisfaction

Through these innovations, Socoda overcame the initial challenges and significantly improved its operational efficiency. By providing a flexible and centralized digital platform, Socoda ensured that their distributors could maintain the unique value of the network while offering enhanced services to their customers.

Ambition: To modernize the distribution network and improve customer satisfaction through digital transformation.

Future Projects: Continuously improving the platform, onboarding new distributors, and exploring new features to enhance the overall user experience.

Socoda's transformation illustrates the power of innovative technology and strategic partnerships in revolutionizing traditional distribution networks. By leveraging DJUST's expertise, Socoda has set a new standard for efficiency and customer satisfaction in the B2B distribution sector.

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