DeSter Transforms from Manual to Automated Processes with B2B Commerce

deSter is a leading provider of sustainable and innovative food packaging and service ware concepts for the food service and travel industry. To achieve growth through new revenue sources and higher internal efficiency, deSter needed a significantly more modern approach to its business operations.

Discover how DJUST transformed deSter's operations into a high-performing B2B commerce platform, redefining order management and administrative processes in the food packaging sector.

Challenges: Modernization, Efficiency, and Agility

Previously, deSter faced difficulties keeping up with changing customer behaviors and the growing demand from small to medium-sized businesses due to their outdated legacy systems. Their administrative and order processing methods were siloed and time-consuming.

The main challenges included:

• Modernizing systems to improve efficiency and internal processes.
• Integrating a B2B platform capable of handling manual ordering and administrative tasks.
• Facilitating product range discovery for existing customers.
• Adopting an agile and flexible approach to adapt to market needs.

"The DJUST B2B Commerce solution can connect to any ERP, and that was a huge differentiator for us as we’re currently working with an outdated system."

^{‍Rémi Béranger, VP of Global Supply Chain, deSter.}

Solution: An Innovative Platform for Optimal Purchasing Experience

To address these challenges, deSter implemented DJUST's B2B eCommerce platform to support their ERP system, streamlining all manual ordering and administrative tasks. This 100% headless SaaS solution allows deSter to adopt an agile, test-and-learn approach, enabling informed decision-making and gradual customer onboarding on their digital journey.

To facilitate the project, DJUST provides the B2B platform and manages all back-end integration in-house, allowing deSter to focus on their core business while DJUST handles the technical aspects.

Key Benefits for deSter:

• Complete ERP Integrations: Ensures seamless connection with existing systems.
• In-House Integration: DJUST manages full integration, reducing deSter's workload.
• 100% Headless Solution: Offers flexibility and quick adaptation to future needs.

"No one on the market offers a B2B Commerce solution and integration with the same team. Having one team to communicate with is a big factor for our efficiency and development."

^{‍Rémi Béranger, VP of Global Supply Chain, deSter.}

Results: Increased Efficiency and Customer Satisfaction

Through these innovations, deSter overcame initial challenges and significantly improved operational efficiency. Since the implementation of the new platform, deSter now offers a smooth and intuitive B2B commerce experience, akin to B2C, facilitating the purchase and access to food and travel products for various business segments.

With a modern and agile B2B Commerce platform, deSter can host its current and future eShops with new features while streamlining activities across internal and external channels. Rigorous testing and DJUST's customizable API-based approach ensure a responsive and flexible user experience, supporting deSter's growth without compromising service quality.

Ambition: Continue to innovate and offer an optimal user experience with new features and enhanced ERP integration.

Future Projects: Developing new features, continuously improving user experience, and exploring new markets for sustainable growth.